How to Make Facebook Ads using PPC

 

facebook ads (pay per click) are one of the most popular marketing strategies right now. This is a similar concept to Google PPC when it was first launched, but much easier to understand. Paying marketing strategies are something you should start using as soon as possible. Facebook ads can be a great way of driving traffic instantly to a capture page or blog, website or other site. Paid traffic is immediate, while free traffic takes time to build up. Before you create your ad, make sure to read the Facebook Ads Policy. You don't want your Facebook Fan Page or Facebook Page being shut down.

How to Submit Your Ads

There are many different groups of people who use Facebook at different times of day. The approval rate for ads seems to be higher if they are submitted between 10pm and 1am. We don't know why but this could just be because of the staff who work the late shift at Facebook. The approval rate seems to be faster if submitted at night.

What should you include in your ads

The best question title is one that asks the question. It gets people thinking. People love questions that hit the mark.

You can use a product image for your ad. However, copyrighted images are not allowed.

PowerPoint can be used to edit the image, add text, or modify your ad.

Your Facebook ads should be relevant to the page you are sending them to when they click on your ad. This is a crucial step to getting your ads approved. Your ads will be disapproved if they aren't relevant.

Always include a "call-to-action" at the end every ad. You could say, "Click here Now!" ".


 

How to bid on the price of your ad

Facebook PPC Ads has the greatest feature: you can set a daily spending limit.

To get started, set your budget at $5-$10 per day. Or whatever you are comfortable with. With a single click, you can turn off any specific ad or ads.

Pay for clicks, I would start at half the highest suggested bid. Most times the actual price will be lower. It is important not to bid the suggested bidding amount.

Misc Comments

Instead of generic MLM products, target specific companies.

Your target audience should range from 10,000 to 20,000 (you can adjust this to reach these numbers).

You can run 2-3 ads daily. Change them every few weeks or whenever clicks begin to drop.

If you are targeting a particular company, ensure that your ad targets countries in which the company actually operates. Or, just target the U.S. for safety.

18 is the minimum age, with no upper limit.

Conversions of 5% are acceptable, but 10% is better.

Good click through ratio (CTR), at.1% and higher

Research different network marketing companies at:

  • Mlmrankings.com
  • Npros.com

You can easily track the results of your campaigns by creating specific campaign names. "Facebook Ad to Blog", "Facebook Ad to Facebook Fan Page", etc.

You'll get lots viral traffic if your ad leads your prospect to another page on Facebook (e.g. a fan page with an opt in form).

Sending prospects to your capture page will get you lots of hits which will increase your Alexa ranking. It will also rank higher in search engines. Both strategies are win-win.

Let's sum it up: you should begin paid marketing strategies as soon as you can afford them. Even if your budget is small, Facebook ads can be a great way for you to drive traffic instantly to a capture page or blog.


 

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